Frequently asked questions are a useful tool to meet your client’s information needs. You can link them to specific content or have them in a downloadable form, ideal as a quick reference. Yet, most lawyers struggle to add them to […]
Keep Reading >
Fact: Not everyone is going to buy from you. Fallacy 1: There were just buying on price Fallacy 2: There weren’t my target audience Fallacy 3: There are going to come back In between the fact and the range of […]
Keep Reading >
LinkedIn is in the process of rolling out a new update to their Company Pages. Right now, you probably still see the same ol’ page, but LinkedIn is now notifying Company Page owners about accessing the beta version of their […]
Keep Reading >
We all know that key to social media engagement is great content. Even before people read your content to find out how great it is, you need to capture their attention. When there is so much information out on the […]
Keep Reading >
What’s your response when asked about time in your work week? Is it an automatic, “I’m BUSY!”(remember Pavlov’s dog)? Is the response now so conditioned that you’ve already talked yourself out of spending time on what’s really important. Do you […]
Keep Reading >
Internal links matter. Internal links connect one page of your website to a different page on your website. Use anchor text (keywords) to link a blog to a page or visa versa. But why bother? Here are four reasons why […]
Keep Reading >
You have been told you need to write a blog. It’s good for your website. But did you know you can benefit by more than just having a website that is constantly updated? Here are 7 reasons to start your […]
Keep Reading >
If you are using Facebook Ads to promote your Law Firm and reach a wider audience, you know the importance of a good return on investment. While Facebook is one of the top platforms to help you reach potential clients, […]
Keep Reading >
You constantly hear that it’s important to engage with your followers on your social media accounts. Sometimes that can lead to pitfalls in communication that can lead to a negative sentiment toward your Law Firm. Here are 4 common pitfalls […]
Keep Reading >
Do you know the important steps to take when planning a successful seminar? Lawyers are shying away from traditional seminars. While I’m a huge advocate for online webinars to best leverage your time, there is still a market for in-person […]
Keep Reading >